Welcome to 2D Web Solutions Episode #22
During our WP Niche series, we have discussed many options allowing your to make more with WordPress.
We have already covered the Website niche – which dealt with Building Websites and Hosting Websites – and the WordPress Plugin Niche. After today’s WordPress theme niche, we will be continuing with a few more of what we consider to be primary WordPress niches like Marketing, Education, and Training.
Be sure to come back for the rest of our WordPress niche series. Without further ado, let’s get started with how to make more with WordPress in the Themes niche.
Intro and Outro by Benjamin Bradley.
- What is the WordPress Themes Niche?
- What does the WP Themes niche look like as a service for your clients?
- What kind of work am I creating for myself by creating premium Themes?
- What can you expect if you decide to provide themes through the WP Repository?
- What do I need to know or do next to get started in the WordPress Themes niche?
A WordPress theme is a collection of files that work together to produce a graphical interface with an underlying unifying design for a website or blog. These files are called template files. A Theme modifies the way the site is displayed, without modifying the underlying software that is WordPress.
Make More With WordPress in the Themes Niche
- Service for Clients
- Create a theme that meets the needs of a specific client.
- Make modifications to an existing theme to create a unique theme designed for a specific client need.
- Product for Sale
- You will be creating yourself some work.
- Premium WordPress themes are paid themes that typically come with regular updates and support.
- People expect updates. Updates show that the product is still actively being developed and is not abandoned.
- You’ll need a stand alone testing environment – the theme needs to work for ANYone on ANY type of hosting environment.
- Import the theme unit test file to put the theme through all the crazy stuff people are going to try to do with your theme and have it still the theme work ideally.
- WP Repository
- WordPress follows a specific process that you must meet before your theme can be made available for others to use.
- Your theme will immediately put you and your work in front of a lot of people – potentially for all services, not just your themes.
- Like plugins in the repository you’ll attract two types of people:
- People that are looking for support that they expect for free.
- People that are looking to hire you to customize the theme to meet a specific need.
- Your free theme can help you develop additional premium themes, or even premium child themes, that you can offer as products.
What You Need to Know & Do Next
- Apply the Straight A Strategy (Alternatives, Authority, Access & Automate) and D Classification (Develop Delegate or Dismiss)
- Practice, practice, practice.
- Attend webinars that are related to the themes you use, especially if you are focusing on child themes
- Ask questions
- Find a mentor
- Read the WordPress Theme Handbook: https://developer.wordpress.org/themes/
- Familiarize yourself with the Theme Review Guidelines: https://developer.wordpress.org/themes/release/theme-review-guidelines/
- What is the most appealing aspect about WordPress Themes as a WordPress niche?
- What questions do you have about offering WP Themes as a service?
- If you are already working in the WP Theme niche, what additional advice can you offer?